For Your Consideration

Luxe Club One: A Solutions Provider for Reaching Affluent Fashion Lovers A "For Your Consideration" Breakfast Event

Launched to help better connect brands with the consumer’s growing sensibility to the arts and ethics, R&D Culture has made it their goal to tap into the universal power of the arts to best capture the imagination and to expand brands into realms inaccessible by conventional branding approaches.

On Thursday May 15th Ipsos Mendelsohn, one of America’s leading media and marketing research firms, will be showcasing a valuable business service for members of The Luxury Marketing Council looking for greater insight into the affluent consumer and the luxury markets.

Given last year’s enthusiastic repose to their presentation, Council members will once again be offered the opportunity to contribute their own customized questions to Mendelsohn's Affluent Omnibus Survey and also garner key insights from some of the most discerning highlights from this ongoing syndicated marketing survey.

Considered New York’s Sixth Borough, South Florida, consisting of Miami-Dade, Broward and Palm Beach counties, has emerged in the early 21st century in yet another form. This moniker, while still true in some areas, is no longer representative. What have developed are unique pockets where the wealthy and affluent live, work and play in this tropical paradise.

Highlights of a recent Premium Knowledge Group study about apparel, cosmetics, skincare and fragrance brands reveal that affluent consumers comprehend these subtle distinctions and that leading brands really do differentiate themselves in the minds of targeted consumers.

The Ringling School will discuss their design summit and opportunities for luxury marketers to participate in this ground-breaking initiative.